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Win a fleece hoody from Nau – Giveaway

UPDATE:  December 30, 7:40p.
It’s official – our lucky winner of this awesome hoody from Nau is Peter D. Congratulations! Thanks to everyone for entering.  And cheers to all for a healthy, happy new year! This Great Green Giveaway has come to a close.

(the original post follows)
Committed to sustainability and social responsibility, Portland, Oregon-based Nau is sponsoring this Great Green Giveaway.  Don’t be left out in the cold. One lucky winner will face this winter in casual style and comfort. Made from 87% recycled polyester and 13% Spandex, winner gets to choose either style:


Women’s profile fleece hoody – the smooth and durable exterior sheds water, wind and grime; and a plush fleece interior warms you to the core.

Men’s profile fleece hoody features hand pockets that zip shut, a collar that stays up even with the hood down, and a hood draw cord that won’t slap you in the face. The perfect combo of form, function and fit.

Prize valued at $195 (plus shipping).
Free Shipping, anywhere in the U.S.

To Enter this Random Drawing, simply:
Visit Then Comment on this post, telling us why you like Nau. Add the following address to your email address book: m at Winner will be selected in our Random Drawing, and notified by email on Tuesday, December 30 at approximately 6p (ET). Winner has 24 hours to claim their prize, or offer is null and void. Winner’s name will also be included on this post.

Thanks for reading The Alternative Consumer — start clicking and good luck! (one entry per person, of course.) AltCon runs contests and giveaways all the time so subscribe to our RSS feed to stay updated.

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Tuesday, December 23, 2008

Biofuel: Shifting from Yellow to Green

I find it ironic that although we live in a time when efficiency appears to be the key to our survival, inefficient fuel options have prevailed. Corn ethanol, which has attracted heavy investment, unfortunately uses more energy in its creation than it physically produces upon combustion.


It’s not just corn either, as a University of California-Berkeley study found that many crops intended for plant-based fuels (soybean, switch grass, sunflower, etc) were using between 27 to 118 percent greater amounts of fossil energy than that produced upon their combustion. This is due to the energy intensive processes of making synthetic nitrogen fertilizers and pesticides to grow and maintain the crops, as well as the energy required in irrigating the crops, powering farm machinery, mechanically grinding the crop and transporting it to its final destination.

algaefiedlrender1.jpgAll hope for biofuels isn’t lost, however, as many varieties still present great opportunities for us. My favorite option is that of algae, one of nature’s fastest growing plants. Depending on the strain, these organisms contain up to 60% oil, can be used in present diesel engines, continually reproduce themselves, and are non-toxic and readily biodegradable.  More importantly, they help us out in problematic areas besides that of fuel.

They can feed and develop on our ever-abundant stores of sewage, and agricultural/ industrial runoff (thereby cleaning our air and waterways), are able to survive in saltwater (eliminating the demand for freshwater), and can easily be grown in the desert and other vacant lands (freeing up more land for food production). The cherry on top is their ability to produce 30 to 250 times the amount of oil per acre than other biofuel crops! Check out Pure Energy Fuels to learn more on helping to shift this country from yellow to green.

image: algenol biofuels

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a mixed bag of green news


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