When makeup artist Alison Raffaele started her own cosmetics line in 2000, her True Concealer quickly became a hit among fellow makeup artists and in-the-know consumers. We recently chatted with Raffaele at The Makeup Show in New York City. She told us that she simplified and relaunched the line in 2008, introducing a revamped range of concealers, foundations and powders that integrate naturally derived anti-aging ingredients.

In fact, Alison Raffaele Cosmetics was one of the few truly green brands on display at The Makeup Show. Raffaele says that because she has to compete with so many conventional, mainstream brands, she understands that her products must be just as effective. So she designed them to provide maximum results with minimal effort and skill, all while being great for the skin. The formulas contain a proprietary Frutta di Vita antioxidant complex, which contains pomegranate, goji berry and resveratrol to protect and nourish skin. What’s more, all of the products are paraben-, mineral oil- and fragrance-free, and all of the new packaging is biodegradable, recycled and/or recyclable whenever possible.

Our favorite product is the Transparent Finish To Go Brush, a portable, washable and refillable little brush that dispenses Raffaele’s popular Transparent Finish powder directly onto its bristles for quick and easy touch-ups anytime, anywhere! It’s perfect for summer.  store locator