Much as sister site Inhabitat does for architecture and design, Ecouterre will do for fashion.  Going beyond superficial trends, Publisher, Jill Fehrenbacher and Managing Editor, Jasmin Malik Chua focus on design in eco fashion and beauty, providing essential insights and fresh perspectives on sustainable style.

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As founder and publisher Fehrenbacher says, “…There are a ton of talented, environmentally conscious designers who are producing beautiful, innovative, groundbreaking designs each year, and they are really not getting the attention they deserve from mainstream press.  I’ve started Ecouterre to provide a showcase for these up-and-coming designers and a forum to get people talking about eco-design.”

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We love the tripped out name and smart editorial, and wholeheartedly support their mission, “to follow the evolution of the apparel industry toward a more environmentally sound future, as well as spark conversation about why sustainable design matters.” Best wishes to Jill, Jasmin and the team for much success!  Check it all out @ ecouterre.com