In honor of Mama Earth Day’s 41st Anniversary, today’s roundup of sustainable fashion highlights treasures that tickle our fancy and harken back to when the eco movement all began.

Having followed the scene for several years, I feel like this year was really breakthrough – with mass retailers like Payless and H&M; department stores like Nordstrom & Bloomingdale’s; indie outlets like Etsy; luxe designers; and the proliferation of online eco boutiques, vintage shops and etailers of all manner featuring an ever expanding array of lust-worthy sustainable and vegan-friendly apparel & accessories. happy earth day indeed.

Symbolic of ecofashion and evocative of Paris – ornamental green wireframed shoe of succulents & moss; Moulin Rouge $49, includes delivery @ VivaTerra.

(above) Brooklyn-based, Samantha Pleet‘s spring/summer collection available at Bloomie’s SOHO pop-up shop through Sat. 4/23. (more…)

Happy 41st Earth Day – it’s (Good) Friday, April 22 -we hope you take the 22 green tips we’ve featured from April 1-22 and incorporate them into your daily routines.

Tip #22: Give back. It’s good for your soul, as well as the cause. (more…)

Earth Day is sort of a Valentine’s Day for Mother Earth, not a real holiday, but a good excuse to pay attention to someone you may not pay enough attention to the rest of the year. I thought I’d put together a quick list of less-than-painful ways to express your appreciation for the planet.

• Actually walk or ride a bike somewhere. Driving 200 yards to the store to pick up a Snickers Bar is not the way to express one’s “green-ness” on Earth Day.
• No texting. Actually have a conversation with someone.
• Turn off the big screen and read a book, (eco-libris suggests 41 ways to green your read). Or perhaps, better yet, write something.
• Keep your fanny out of the big box stores. If you have to shop, hit the local farmer’s market or local shops. (more…)