The Age of Style Infographic

Many of us have a particular style which has dominated our wardrobe for most of our lives. However, we all have those pieces hidden away at the back of the wardrobe which looked great when we were 20 but probably shouldn’t see the light of day again. As we get older our style does have a tendency to shift as our priorities change but it seems that most of us are perfectly happy with our changing look.

A recent survey showed that 82.3% of women have expressed an awareness that their fashion has changed since their 30s as their focus shifts from style to practicality. According to the survey 82.9% always looked at quality as a main priority when it came to choosing clothes, as opposed to the 53.3% of women who always looked at price as a consideration.

There are many different reasons for our change in priorities when it comes to fashion. One such reason could be that as we get older, we have more responsibilities in our life which take precedent over fashion. Perhaps we would prefer to spend our money on a day out with the children or grandchildren rather than a big shopping spree.

However, this doesn’t mean that clothes are no longer important to us. Rather, they are important in a different way. Instead of being driven by current trends we are more likely to choose clothes based on what works for us and what is comfortable. Some of us might now prefer a good pair of trousers as opposed to a short skirt, or a stylish pair of wedges instead of skyscraper heels. Practicality doesn’t necessarily have to have a negative connotation – feeling good is just as important as looking good.
Quality has also become an important factor in the clothes we buy. Again, the longevity of clothes, the fit and the comfort all seem to have become a much higher priority.

As we get older, it’s inevitable that our fashion style will shift. Changing body shapes, practical considerations and new priorities can all contribute to a change in our look.  Of course, that doesn’t mean we can’t still look stylish!